Overview: A Hershey's film series featuring baking influencers who speak to the importance of baking and family life, relationships, self-expression and happiness. The six part film series supported the relaunch of Hershey’s Kitchens, an online platform featuring recipes, editorials, reviews, tips and tricks.
Process: A two person team consisting of a content creator and content producer traveled to each of the families homes, spending a single day scouting and prepping and a full day shooting. The full day shooting resulted in the capturing of multiple short-films, lifestyle clips and a bank of editorial images.
Role: Studio Creative Director, Content Director